Case Study

Bell Textron Advanced Vertical Lift Business Center Getting a Lift to the Future

Arlington, Virginia, USA

The Challenge

HKS was challenged by Bell Helicopter Textron to design a user-friendly center that showcases Bell’s V280-Valor and the aerospace manufacturer’s latest tilt rotor technology.

The Design Solution

Overlooking Washington National Airport, visitors to the Advanced Vertical Lift Center are greeted by a feature wall that contains 17 replicas of the V280 Valor’s rotor blade, along with a “starry night” light field located in the ceiling. Approximately half of the 25,000 square-foot space is dedicated to a demonstration center that includes a large vision wall, mission table, flight simulator, augmented and virtual reality simulators, scale models as well as conference and event space.

A substantial portion of the space serves as a meeting place for employees, clients and guests, many of them high-ranking military officials and staff members who sometimes accompany them.

The Design Impact

One of the materials used in this project is the clear and white back painted curved glass for its sculptural quality, which is reminiscent of portions of the vertical lift aircrafts. This project was successfully completed in less than six months.

Project Features

  • 25,000 square feet (2,322 sm)
  • 17 V280-Valor replicas
  • Flight simulators
  • Virtual reality exhibits


  • 2019 Interior Design Magazine, Best of Year Honoree, Small Tech Office Category
  • 2019 IIDA Mid-Atlantic Pinnacle Award
  • 2018 NAIOP Northern Virginia Award of Excellence

We have a long-standing history of forward thinking, and we are committed to delivering overmatch capabilities to our military. The AVLC was designed so we can demonstrate innovative and breakthrough technologies to those involved with national security interests.

CEO, Bell